Analytics & Conversion

See where visitors come from
and what actually converts

Connect visitor analytics, UTM links, conversion goals, and ad pixels to understand whether your published pages drive inquiries and signups.

Traffic
UTM

Search ads · Channel

Actions
CTA

Instagram · Campaign

Conversion
Goal

QR campaign · Link

Feature role

Track visitors, UTM links, and conversions

View landing page hub

Product screen

See Analytics & Conversion Tracking inside Waveon

View traffic and conversion by channel.

Waveon analytics and conversion tracking landing page dashboard screen
Campaign performance

Core features

Core capabilities

01 Visitor analytics Monitor page visitors and traffic trends.
02 UTM performance Separate performance by ads, email, QR, social, and other channels.
03 Conversion goals Track key actions such as button clicks, thank-you pages, and form submissions.

How it works

Workflow

The basic order for putting this feature into operation.

  1. 01

    Publish page

    Launch your campaign page.

  2. 02

    Create UTM links

    Generate links for each channel.

  3. 03

    Set goals

    Choose CTA clicks or completion pages as conversion goals.

  4. 04

    Review results

    Check visitors, clicks, and conversions.

Ad landing pagesInquiry campaignsEvent signupsAgency reporting

Use cases

Useful in these situations

01

When you need channel-level performance

Separate visits and conversions from search, Instagram, email, QR, and other channels.

02

When clicks and form submits are conversion goals

Track CTA clicks, completion pages, and form submissions as campaign goals.

03

When you report performance to a team or client

Use data to show whether the page generated real inquiries and signups.

Related features

Features often used together

FAQ

Questions before using this feature

Can I connect GA4 or Meta Pixel?

Yes. Waveon settings support GA and Meta Pixel setup for campaign tracking.

Why use UTM links?

UTM links help you compare performance across search, social, email, QR, and other channels.

Get Started

Review page performance after launch

Use UTM links, visits, clicks, and conversion goals to find campaign-level improvements.

Start for free